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國(guó)際商務(wù)談判英語(yǔ)（國(guó)際經(jīng)濟(jì)與貿(mào)易） »
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國(guó)際商務(wù)談判英語(yǔ)（國(guó)際經(jīng)濟(jì)與貿(mào)易）
- 所屬分類(lèi)：
商業(yè)英語(yǔ)
- 作者：
蘭天，時(shí)敏 編著
- 出版社：
東北財(cái)經(jīng)大學(xué)出版社有限責(zé)任公司
- ISBN：9787565403965
- 出版日期：2011-7-1
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原價(jià)：
￥26.00元
現(xiàn)價(jià)：￥19.50元
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圖書(shū)簡(jiǎn)介
《國(guó)際商務(wù)談判英語(yǔ)》(作者蘭天、時(shí)敏)著重介紹了國(guó)際商務(wù)談判的相關(guān)理論、實(shí)踐和應(yīng)注意的重要問(wèn)題，例如談判中的正確行為舉止、對(duì)談判人員的要求、談判班子的組成、談判的準(zhǔn)備階段、談判的磋商階段、談判的終局階段、談判策略和技巧，還闡述了國(guó)際商務(wù)談判的具體內(nèi)容�！秶�(guó)際商務(wù)談判英語(yǔ)》由三部分組成，共分11章。
目錄
Part One Business Negotiation Theories商務(wù)談判理論 Chapter One Fundaments of International Business Negotiation國(guó)際商務(wù)談判概述 1.1 Some Basic Concepts of Negotiation談判的基本概念 1.2 Concept of Business Negotiation商務(wù)談判的概念 1.3 Features of International Business Negotiation國(guó)際商務(wù)談判的特點(diǎn) Exercises Chapter Two The Basic Principles and Strategies on Business Negotiation商務(wù)談判的基本原則和策略 The Basic Principles of Business Negotiation商務(wù)談判的基本原則 The Basic Strategies of Business Negotiation商務(wù)談判的基本策略 Exercises Chapter Three The Impact of Psychology and Culture on Business Negotiation心理學(xué)及文化對(duì)商務(wù)談判的影響 3.1 Negotiation and the Need Theory談判與需求理論 3.2 Across-cultural Negotiation跨文化談判 3.3 Different Negotiating Styles of Different Cultures世界各地商人的談判風(fēng)格 Exercises Chapter Four Preparation for Negotiation談判準(zhǔn)備 4.1 Choosing the Negotiation Team Members and Establislung Business Relations選擇談判小組的成員及建立業(yè)務(wù)關(guān)系 4.2 Establishing a Target for Negotiation確定談判目標(biāo) 4.3 Collecting and Analyzing Information Concerned收集并分析相關(guān)信息 4.4 Making a Feasible Negotiation Plan制訂可行的談判計(jì)劃 Exercises Chapter Five Face-to-face Negotiation面對(duì)面談判階段 5.1 0peIung Speech開(kāi)場(chǎng)白 5.2 The Bargaining Ptocess and Strategies談判的磋商階段及策略 5.3 Tactics of Breaking an Impasse打破僵局策略 5.4 Making Settlement達(dá)成共識(shí) Exercises Part Two Business Negotiation Practice商務(wù)談判實(shí)踐 Chapter Six Enquiry詢(xún)盤(pán) 6.1 Introduction 6.2 Letters on Negotiation 6.3 Dialogue Practice 6.4 Cases and Situational Dialogues Exercises Chapter Seven Offer and Counter-offer報(bào)盤(pán)與還盤(pán) 7.1 Introduction 7.2 Letters on Negotiation 7.3 Dialogue Practice 7.4 Cases and Situational Dialogues Exercises Chapter Eight Order and Acceptance釘單與接受 8.1 Introduction 8.2 Letters on Negotiation 8.3 Dialogue Practice 8.4 Cases and Situational Dialogues Exercises Chapter Nine Terms of Payment付款方式 9.1 Introduction 9.2 Letters on Negotiation 9.3 Dialogue Practice 9.4 Cases and Situational Dialogues Exercises Chapter Ten Packing and Shipment包裝和運(yùn)輸 10.1 Introduction 10.2 Letters on Negotiation 10.3 Dialogue Practice 10.4 Cases and Situational DialoguesJExercises Chapter Eleven Claims and Complaints索賠和投誦 11.1 Introduction 11.2 Letters on Negotiation 11.3 Dialogue Ptactice 11.4 Cases and Situational Dialogues Exercises Part Three Key to the Exercises and Translation答案及譯文 Chapter One Fundaments of International Business Negotiation國(guó)際商務(wù)談判概述 Chapter Two The Basic Principles and Strategies on Business Negotiation商務(wù)談判的基本原則和策略 Chapter Three The Impact of Psychology and Culture on Business Negotiation心理學(xué)及文化對(duì)商務(wù)談判的影響 Chapter Four Preparation for Negotiation談判準(zhǔn)備 Chapter Five Face-to-惱ce Negotiation面對(duì)面談判階段 Chapter Six Enquiry詢(xún)盤(pán) Chapter Seven Offer and Counter-offer報(bào)盤(pán)與還盤(pán) Chapter Eight Order and Acceptance訂單與接受 Chapter Nine Terms of Payment付款方式 Chapter Ten Packing and Shipment包裝和運(yùn)輸 Chapter Eleven Claims and Complaints索賠和投訴 主要參考文獻(xiàn)
